Topic:- 9 Reasons Why a Small Business Should Have a Website?
Keywords:- website making company, setting up an online store, creating your website for free, how to make your own website for free.
Everything today is now switching and being accessible online and showing what you can do or offer to people. Your clients and customers are online and are trying to find more about your business. Even you won’t want to send a job application to a company that didn’t invest in a website because this means that if they can’t or won’t invest in themselves, how will they invest in me. It is not about money, it is about time and knowledge of easily finding website making companies.
Whether it is a small business website development or a big one, you know that you can get more out of your business and serve and help more people by setting up an online store. Yes, the percentage of small business website development has increased in one year. In 2016 there were almost 50 % of Businesses that didn’t have a website. In 2017 only 29 % of Businesses didn’t have a website, and the growth is due to easily accessible guides on how to make your own website for free.
But the alarming thing is setting up an online store that they don’t use to market themselves. There are likely around 40 % of Businesses without an online presence, and if you don’t have it, you are losing revenue and reputation. Generally, 81 % of people research the desired product before buying from a big or small business website development.
Why does your Small Business need a website and an online presence? It is important to understand how to make your own website for free??
You must interact with your audience on a social media platform and bring them to your website. You can also plan a marketing strategy that will help you convert visitors to your leads and new clients.
For that, you will need a blog, social media marketing and promotion with a website.
Now, here are the 9 reasons why a small business should have a Website drafted with website making company:
1 Your business is never closed:
Though you want to be with your family, your website is on 24/7. It sells and promotes your services and products all the time. While you don’t want to spend all the time in your office and work until 3 or 4 AM, many people research their next purchase at that time. Be one of the options for them by always being available by setting up an online store.
2 Website is a tool that sells your products and services:
A website reflects your work and can act as a catalogue or a brochure for your services and products. Any changes, like prices or packages for your services, you change it.
Here you don’t need to wait for the printed material to arrive, which you have then sent out to your clients. With a website, you can instantly put your business in front of millions of potential clients. First, however, you have to promote your website by creating your website for free.
3 You can target a bigger market:
The market is extensive. With a website, you will be in front of potential clients that weren’t in touch with your brand before. In addition, if you have an eCommerce store that you can sell right on the spot and the store is up at any time, no matter if you sell products or services.
4 You can now do business globally:
With a website, you can offer your services and products globally! As you know, in today’s world, there are no limits. You can reach markets and clients that you wouldn’t imagine before. A website is a ticket to you by a website making company to a whole new level.
5 Your clients expect you to be online:
Interesting research done by Website making companies in India shows that clients expect Businesses to have a website. 80% of participants aged 18 – 54 say, prefer to contact a business if the business has a website. You could be missing a chunk of clients looking for your product or services, and they can’t find you.
6 Showcase your work:
The website presents you with a great platform for your business to show what you have already done and how you or your product helped other people and businesses solve their problems. For example, if you are a Photographer, you can showcase your photos. Maybe you sell outdoor accessories, you can show how your customers are having fun with your gear.
7 Save Money:
Your website can save you money on printing marketing material. Everything that you would print can now be provided on your website by creating your website for free. Also, you can offer a discount on your website as a pdf. And get a new subscriber in the process. You can also allow your visitors to download the catalogue in pdf format. You can get a new subscriber, and you allow them to view the catalogue when they want to and whenever they feel like it. Also, with the right marketing campaign, you can have targeted audience eyes on your offer in no time. Building a large subscriber list can save money on flyers, brochures, and offers.
8 Your competitors have a website:
Your competitors can and will overtake you if you aren’t careful. In the world of Laravel web development and WordPress development, if you are still in doubt why small businesses need a website, customers these days are researching what to buy online.
As we saw at the beginning, most buyers would rather buy from a company that has an online presence. If you are not online, you are not following technology, and you are falling behind your online competitors, you need to get your checklist on how to make your own website for free.
9 Webrooming can lead customers into your store:
Another reason to have a website for your small business is that if you have a brick-and-mortar store, investing in building an online presence such as an e-commerce website can increase your offline store’s profits thanks to the growing popularity of webrooming, where customers research items online before purchasing them in-store.
Over 90 percent of global purchases are still offline, proving that webrooming is still most people’s shopping preference, so consider setting up an online store with lucrative offers.
Conclusion:
Your website should reflect your brand. It should be a reflection of your values. You should tell your story and give the visitors a journey from the start until the end of the buying process. The website should be designed for the needs of your ideal customer(s). If you operate one of those small businesses that don’t have a website, that fact alone doesn’t persuade you to develop an online presence by setting up an online store.
